princess treatment

Bonjour,

It’s Summer, so the vibe is this

with this

ily,

Writer: Natasha 
Editor: Miranda

People at the event keep saying Polygon is back.

A trend was brought to my attention this week that is so far outside my lived reality, I can’t look away.

Princess Treatment refers to a dynamic in relationships where the woman is treated like royalty. In practice, this looks like over-the-top chivalry and extreme pampering, with plenty of nuance and debate around the roles of materialism, emotional care, and submission.

If you ask x dot com, it’s mostly porn and weird stuff like this.

If you take to Reddit, it’s a lot of men in their mid-thirties expanding their dating age range and really going through it.

TikTok really hits the sweet spot for understanding the varying perspectives on this trend.

@juminjuice

it’s really not that hard😵‍💫 #princesstreatment #princesstreatmentonly #princesstreatmentonly👸 #relationships #girlfriend #boyfriend #rela... See more

When this first came across my desk, the earnestness with which these women give advice on how to be a princess and what they expect from their husbands, boyfriends, or fiancés made me genuinely think it was parody.

But for many, this could not be more serious.

And for some, their definition of Princess Treatment just sounds like the bar has been set so low that simply being with someone who is kind to you feels like royal treatment.
:(

But no one takes this more seriously than the final boss of Princess Treatment, a TikTok creator based in Utah who gives advice on how to go out to dinner without speaking to the staff, lifting a finger, or even ordering for yourself.

@jojoejoelle

Princess Treatment Dining Edition 🕊️🤍 #princesstreatment #princesstreatmentonly #husbandwife #marriage #marriedlife #husband #healthymarriage

Her videos have been stitched to death, covering every side of the argument you can imagine—from parody POVs of the waitstaff she refuses to speak to, to viewers asking for advice on how to handle specific situations, to critiques of her behavior as a Princess.

The trend has evolved into a new format where girlfriends present various scenarios and ask their partners whether it counts as Bare Minimum or Princess Treatment. If the partners answer incorrectly, they get sprayed with a hose or have their heads dunked in cold water.

Now, whenever you come across a certain corner of the internet, it’s important to ask yourself: if…

And if I’m sitting here, unable to stop watching these videos because I find them so problematic, bizarre, and genuinely foreign, does that mean I’m somehow playing into the kink? If so: